Sunday, January 27, 2013

Thoughts on Advertising

Whenever I think of advertising, I automatically associate it with commercials on TV. I know that advertisements are not limited to just commercials on TV, but I think this way because our society seems to always be glued to it. Although we try to avoid commercials by switching to another channel, we always seem to know the exact commercial if someone brings it up. Although commercials are not as popular as before, I remember loving {this} Raisin Bran Crunch commercial because one of the actors says, "'Ello Gov'na!" I hated raisins at the time, but that commercial convinced me to beg my mom to buy that cereal because I loved british accents.

It's funny what a commercial can do to you. That commercial captured my attention so quickly and made me want to buy RAISINS! Advertising disgusts and excites me for that reason. People who create advertisements can twist our minds to want something by doing something so random, like adding british accents. It also excites me because there can be so much creativity put into designing a commercial. Take this Coca-Cola commercial for example:



It's simple, short, and cute. Even though this commercial was played in 2007, I still remember it because it was very creative and a lot of people seemed to enjoy it. There have even been remakes in different languages and spoofs posted on Youtube!

I think that advertisements can be both misleading and something to be appreciated.